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AGM-Marketing (Nigeria)

Experience : 8 - 15 Years

Key Skills : Trade Marketing,BTL,ATL,Branding,Promotion,Marketing campaigns

Leading Diversified Group

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35,00,000 to 40,00,000

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Job Description

Job Responsibilities:

 Job Description:
  • Take brand ownership and provide the vision, mission, goals and strategies to match up to
  • Translate brand strategies into brand plans, brand positioning and go-to-market strategies
  • Handling brand strategy & ATL/BTL activation.
  • Lead creative development and create motivating stimulus to get targeted population to “take action”
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
  • Coach the team and get the best from everyone
  • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
  • Oversee marketing and advertising activities to ensure consistency with product line strategy
  • Monitor product distribution and consumer reactions
  • Anticipate bottlenecks
  • Brainstorm new and innovative growth strategies.

Desired Candidate Profile

Experience required 8 to 15 Years into Confectionery like Candies and chocolates.

Company Profile:

 Leading Diversified Group
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